This is a magazine shot of Georgina Chapman doing her best impression of the 18th century Italian heiress, Marchesa Luisa Casati.
Known for having eccentric taste in fashion (she often wore live snakes as jewelry and kept pet cheetahs in her many residences), she was obsessed with the prospect of death after losing so many loved ones at an early age and commissioned artists to immortalize her through works of art.
She was, at once, frightening and magnetic. A complex and dark character who was also intensely private despite being a socialite and a muse to many. And yes, the fashion line Marchesa is named after her.